AIRBUGGY is Japan’s pre-eminent manufacturer of high-end strollers and multipurpose buggies. Buggies for baby, pet, and shopping.
AirBuggy
Design
AIRBUGGY requested positioning as a high-end Japanese lifestyle brand with an international feeling that would appeal to both Japanese and international audiences. A campaign supported by new brand and marketing assets was required to promote the seasonal collection of new diversified and segmented products in the lineup. Branding and communications should highlight and communicate versatile use and high fashion sense to build product and brand awareness both in Japan and new markets abroad.
Precisely set rules for the campaign and beyond visuals.
Brano Beres
Risa Sasaki
Brand Development
Visual Identity
Trade Show
Campaign
Video Production
Photo Production
Print Design
